AlcoholScreening.org Screens over 200,000 for Risky Drinking
Press Release
Join Together
1 Appleton Street
Boston, MA 02116
Boston, MA - "Is my drinking risky?" At AlcoholScreening.org,
over 200,000 individuals have learned the answer to this question
by taking a confidential, informative self-test to assess their
drinking patterns. Users receive personalized feedback, finding
out whether their alcohol consumption is likely to be within safe
limits, or if it may be harmful to their health, now or in the future.
The feedback also compares them with others of the same age and
gender to show them whether they drink more or less than their peers.
"Recent studies are showing that Internet users focus more
and more of their time searching for health information. AlcoholScreening.org
helps them with this by offering a simple, easy-to-use tool to assess
their personal drinking behavior," says Marc Belanger, project
manager of AlcoholScreening.org. "Answering all 13 questions
only takes a few minutes and all information is anonymous and confidential."
AlcoholScreening.org is a free service of Join Together, a project
of the Boston University School of Public Health. The site launched
during National Alcohol Awareness Month (April) 2001, and has since
had more than 460,000 visitors. Many websites have linked to it,
including About.com, the Montana and Massachusetts state health
departments, Delta Airlines, SoberCity.com, the New York State Office
of Alcoholism and Substance Abuse Services, WebMD, and many universities
across the country. AlcoholScreening.org has also been featured
on the television programs CNN Presents and Dateline NBC, and in
online reports on WebMD, CNN, MSNBC, and other media websites.
"I think much of the success of AlcoholScreening.org is that
it's free to the public, and also offers free promotional tools
that consumers are using to publicize it," says Belanger. "Not
only do we offer web graphics, but we've gone a bit further and
created catchy print ads, envelope stuffers, and door-hangers, which
are popular in university settings." Each promotional piece
can be customized for local settings. More information and downloads
can be found at: www.AlcoholScreening.org/Promote.
Additional websites are using the AlcoholScreening Syndication
Tool. This technology seamlessly integrates the content of AlcoholScreening.org
into the structure and design of a third-party site. Two of many
sites chosen to be syndication partners are Unity Health Systems
(www.AlcoholScreening.org/UnityHealth) and the Montana State University
Counseling Center (www.AlcoholScreening.org/Montana). The syndication
tool allows for the capturing of anonymous usage data and the ability
to add customized content into the various resource sections.
AlcoholScreening.org also features answers to frequently asked
questions about alcohol and health, links to support resources,
and a database of 11,000 local treatment programs throughout the
US. For no-nonsense, health-based alcohol use information, visit
www.AlcoholScreening.org.
Join Together is a national resource supporting community-based
efforts to reduce substance use disorders and gun violence. Major
funding is provided by the Robert Wood Johnson Foundation. More
information about Join Together is available at: www.JoinTogether.org/about.
For more information on AlcoholScreening.org, contact Marc Belanger
at 617-437-1500 or Marc@JoinTogether.org.
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